I can't help feeling this is the size/weight that the Air should be targeting.

I have an Air (M2) and I use it where I once owned a Pro. No fans sold it to me -- that's a quality feature, tired of them getting dirty over time. But I have the 15" model and essentially use it as a pro laptop.

This? This is an Air.

But the Air has become the Pro, the Pro has become the one you get for ports and super power and I don't know if many people even need it, and now 'Air' has lost its meaning (light, entry-level, portable) so they need a new name. So they name it, literally, neo: New.

Steve Jobs would weep. What happens in five years when it's not new any more?

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markn951 8 hours ago | parent [-]

The body, size, weight, shape of the Neo is almost exactly the same as the current Macbook Air. What are you talking about?

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vintagedave 8 hours ago | parent [-]

'What are you talking about' aside: exactly. What is the Neo, if not an Air? What is the Air, then? What is the product segmentation?

Once upon a time, there was the white MacBook. Maybe this is trying to be the new plain MacBook?

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throwaway270925 5 hours ago | parent | next [-]

> Maybe this is trying to be the new plain MacBook?

Well yes, obviously!

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nateb2022 6 hours ago | parent | prev [-]

> What is the product segmentation?

RAM, CPU cores, GPU cores, for the most part.

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vintagedave 4 hours ago | parent [-]

Segmentation is about product fit. I think it’s amazing and an amazing price and I expect and hope it will be very successful. Yet I feel like this is where the Air used to be, but the Air has crept more towards Pro.

I don’t dislike it! Just, confused how three models all fit together.

	▲	nateb2022 4 hours ago \| parent \| next [-]
		My feel is the "feel" segmentation is like this: MacBook Neo: for students (some primary school, probably more geared to post-secondary) and people who want a lightweight (form factor, price, performance) laptop that still feels premium. MacBook Air: people who frequently move around, have an actual need performance but in a highly portable form factor. MacBook Pro: professionals who highly prefer performance over ergonomics, basically a portable PC, as they likely keep it plugged in more than not, and it spends more time on a desk than being used as a laptop. Basically the Pro is like a PC that also happens to have a screen and a keyboard and foldable, the Air is their laptop that intends to be a laptop, and the Neo is their Air on a budget.
	▲	NetMageSCW 4 hours ago \| parent \| prev [-]
		The Neo is for when budget is primary. The Air is for when weight and size are primary. The Pro is for when the others aren’t enough.