| ▲ | catapart 6 hours ago | |
I'm not suggesting monetization without ads or subscriptions. I'm suggesting monetization without obnoxious bullshit like full page, scroll arresting ads, or news content locked behind a paywall, rather than editorial content locked behind a paywall. If I go to your website where you purport to cover the news of the tech industry, it is always in your best interest to actually give me that news. I'd prefer it if they gave a dry, sometimes even bullet-pointed list of bare news facts. What they know, how they know it, and the basic ways it affects the site's topic/hobby, as soon as they possibly know it. From there, link to your subscription content that goes into detail about the news and provides attractive insight or framing or whatever, along with reasoned updates when the news stops breaking and we have some better or more reliable information. People who just want the news can hit the site, light up the in-page and side gutter banner ads, and then bounce. People curious for more or appreciative of the talent can subscribe and get more, and more informed, detail. Basically, just the same old suggestions for any enterprise: figure out what people, right now, today, want; stop relying on what worked in the past or what is most convenient for your team. Break it down in to how people actually function, and then place monetization where you would purchase, for a price that you would purchase for. I'll always be able to find the news without you, so you don't have any leverage to hold it hostage. Use it as a lead for your content, which can be the kind of reporting (different than news in subtle but meaningful ways) that people will be happy to pay for. | ||