I thought that new models were typically released in October. Have I misremembered or is this an unusual timing vs previous years? If so, I wonder why the earlier release?

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chippiewill 9 hours ago | parent | next [-]

They didn't update them last October is why.

I think at this point Apple will just release new versions of laptops whenever new CPU revisions and yields allow. M5 Pro wasn't ready for October so delayed until now.

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ErneX 9 hours ago | parent | prev | next [-]

You remember well, they didn’t update these last fall.

And another rumor said these are going to be updated again this fall but I’m not sure about that. With OLED screens and M6 (supposedly).

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afavour 9 hours ago | parent | prev | next [-]

Increasing component prices perhaps? Get some sales in before you have to jack up the sale price.

	▲	alwillis 9 hours ago \| parent [-]
		Prices aren’t likely to change. Even when the tariffs were on, Apple’s prices didn’t change; they gave up some margin. They also probably had RAM contracts in place far enough in advance to avoid the worst of the price spikes.

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cheschire 9 hours ago | parent | prev | next [-]

Maybe they want people to have more money available for the new phones later this year, since that market is in decline.

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layer8 9 hours ago | parent | prev [-]

M6 is rumored to be released in Q4.