> And if we switch to a payment model, then the internet becomes another system where the poor are naturally disadvantaged and the rich get unlimited benefit

As opposed to the current system where everyone is disadvantaged and the rich get richer?

Every business transaction in history has had a producer and a consumer, where both parties are in direct contact. Advertisers, on the other hand, insert themselves in the middle, promising to help both sides, while actually being a leech without doing any of the work. It is a despicable industry based on psychological manipulation, responsible for countless deaths, the corruption of every form of media ever invented, and of democratic processes throughout the world.

Sane business models are possible on the internet. Some of them exist already. But it's too late now for any of them to gain traction when advertisers are the same corporations that control it, and they have convinced the world that their products are "free".