Just a heads up, since no company is pro-consumer, and I assume you know what it is to be pro-consumer, if you started a truly pro-consumer business, you would put all the others out of business.

Just think about that.

Ironically, a large part of Amazon's rise was on the back of their very pro-consumer policies. Not many companies would tolerate large scale GPU return fraud (among other items) for those many years for example.