Lots of people who think they need Cloudflare don't. What are you using it for?

L7 DDoS protection and global routing + CDN, there is not a single paygo provider that can handle the capacity CF can, especially not at this price range (mitigated attacks distributed from approximately 50-90k ips, adding up to about 300-700k rps).

We tried Stackpath, Imperva (Incapsula back in the day), etc but they were either too expensive or went out of business.