The earnings do not need to come via direct monetization.

Google search revenue for example was over $200B in 2025. This revenue will be tightly coupled to the quality of their AI models in the future.

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goalieca 2 hours ago | parent [-]

Googles search revenue comes from ads which depend somewhat on the quality and speed of the search result. Yeah, a better LLM could do it but a better pagerank with NLP that actually works again could do it.

	▲	mg 2 hours ago \| parent [-]
		Are you located in a country where Google does not yet show AI answers? In most countries, AI answers are the central aspect of Google now. Not the ranked pages.