this is an incorrect analogy - the platform is not showing ads but rather the creators themselves.

I dunno, I think it's clearly different if Spotify is using their platform to inject the ads vs the creators creating the content with ads included.

Like if Netflix let showrunners inject ads into their shows and provided a technical platform for that, and the Stranger Things creators added ads to every episode... nobody would be like "it's not Netflix showing ads, it's the Stranger Things creators".