A quick overpass-turbo search for "brand:wikidata=Q24933714 in Moscow" https://overpass-turbo.eu/s/2kaO (Q24933714 being Wildberries https://www.wikidata.org/wiki/Q24933714 ) reveals that almost all locations are tagged shop=outpost https://wiki.openstreetmap.org/wiki/Tag:shop%3Doutpost which identifies them as pick-up locations for goods ordered online. I assume the dataset in the post has mostly the same locations.