It’s all well and good for you if you want to be a consumer of political content when it suits you, but for a creator, the creation’s whole purpose may be a delivery mechanism for their message which may otherwise go unheard. Not saying this is necessarily what Don Ho (Notepad++) is doing, but it’s possible. Create something so good that people can’t help but use it (preferably the demographic you most want to reach, for example a country with a huge base of Windows users) and then use it as your message delivery mechanism.