I feel like hipster typography is as much an intrinsic part of 2010s design culture as cafes that look like farmhouses, or startups named after common nouns. Saturday Night Live made a sketch about Papyrus nearly ten years ago:

https://youtu.be/jVhlJNJopOQ

https://faroutmagazine.co.uk/how-ryan-goslings-papyrus-becam...