FWIW I’ve been in enough of these cycles to see the same pattern play out now with software + AI hype that I saw back in crypto land. You get:

some half-baked project that looks cool until you actually try it,

a flood of “look at me I’m first” blog posts and influencers hyping the hell out of it,

people and companies saying they’re building on it because they don’t want to be left behind,

a weird intersection with tokens/coins thrown in as an afterthought because hey, incentives, right? — and suddenly the narrative becomes “pump this thing hard”.