I don’t think anyone suggests Apple should get nothing for their app store services, just that it shouldn’t be 30% of every transaction processed through every iOS app.

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londons_explore 4 hours ago | parent | next [-]

The EU has the right approach. Don't try to legislate exactly what is a fair/unfair amount of profit to make - change the rules of the game by requiring third party marketplaces and payment platforms so apple has to lower rates or lose every app into a third party store.

Apple can easily say "Use our store exclusively and you get our security/privacy guarantees. Go outside our store and you're in the wild west". App developers can then decide how much fee they are willing to pay for access to the user base who refuse to venture into the wild west. Other stores might try to persuade users that they are more secure and more private too via stricter review policies or more locked down permissions etc.

	▲	fauigerzigerk 16 minutes ago \| parent [-]
		From a consumer point of view, the best approach would be if devlopers had to sell their app in Apple's App Store (if Apple approves) and could optionally provide other purchasing options on top of that. It would prevent fragmentation and give people a choice to pay up if they actually value Apple's extra protections (if any).

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thfuran 3 hours ago | parent | prev | next [-]

What they should get is customers for their phones and computers.

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idiotsecant 4 hours ago | parent | prev [-]

I think that is in fact exactly what GP is suggesting.

	▲	rubyfan an hour ago \| parent [-]
		I don’t read it that way. I think the point is it doesn’t make sense that apple is taking a cut of a transaction that is not in their payment rails. Apple can still be compensated for their App store service without using a model that takes 30% of all transactions, e.g. a listing fee, an app review fee, etc. And anything on their payment rails should have a normal transaction fee, e.g. Stripe’s retail rate is 2.9% + $0.30.