I've seen all four quadrants of [good code, bad code] x [business success, business failure].

The real money we used to get paid was for business success, not directly for code quality; the quality metrics we told ourselves were closer to CV-driven development than anything the people with the money understood let alone cared about, which in turn was why the term "technical debt" was coined as a way to try to get the leadership to care about what we care about.

There's some domains where all that stuff we tell ourselves about quality, absolutely does matter… but then there's the 278th small restaurant that wants a website with a menu, opening hours, and table booking service without having e.g. 1500 American corporations showing up in the cookie consent message to provide analytics they don't need but are still automatically pre-packaged with the off-the-shelf solution.