Related, somebody recently did this for Coke. There's a video on YouTube (I'd link it but my anti-procrastination filter is on).

But yes, I strongly suspect a motivated party could use analytical chemistry to work it out.

I imagine the "what's next" is the same for replicating Coke or WD-40, you have a similar product and none of the name recognition or ad spend.

Not worth much.

Ha! ;)