> Or worse - you have a nice trademark for your business or product, and google managed to turn 91% of "URL bars" through "web standards" and unilateral control / anti-competitive practices, turn these into "Google search". You type in Anthropic and instead of seeing their homepage, you see ads for ChatGPT. 50% of Google's revenue is trademark taxation.

This is preposterous. You'd see ads for Gemini, not ChatGPT.

That depends which group is offering more money today. Gemini is integrated into the search and comes before any results so it might not need any ads.