It's difficult to tell the whole story in a HN comment, but if you're interested, I did share my experience in a few podcasts over the years. Here are a few that I could find on youtuve: https://www.youtube.com/watch?v=UVED44sb7zg https://www.youtube.com/watch?v=MSlHvz57RKs

I also recently discovered a trove of my old presentations, retracing my early obsession with the same problem, and my repeated failed attempts to get people to care. I shared some of them in a talk a few weeks ago: https://www.youtube.com/watch?v=huRfsLMK5sA