>incentives

spot on. The number of times I've came across a poorly made video where half the comments are calling out its inaccuracies. In the end Youtube (or any other platform) and the creator get paid. Any kind of negative interaction with the video either counts as engagement or just means move on to the next whack-a-mole variant.

None of these big tech platforms that involve UGC were ever meant to scale. They are beyond accountable.