The ads may not be announced. If ads can be subtly inserted “organically” through crafted weights then AI companies may try to claim that it isn’t advertising, if it’s even possible to catch them doing this. For instance, advertisers could pay to have their product embedded as the “best” in a category during training. If this is done as a fine-tuning step then it could be re-run later as advertisers and base models change.

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baby_souffle 4 hours ago | parent [-]

How would the billing work for this? So much of advertising technology is tracking for the purposes of attribution.

How does openAI know what to charge for a particular product and category? How do I know if my money was well spent to boost my product in that category?

I don’t think you’re wrong! I’m just curious about how the new pricing models will work.

	▲	yunwal 2 hours ago \| parent [-]
		> How would the billing work for this? So much of advertising technology is tracking for the purposes of attribution. This isn’t a necessary condition for an ad to exist. When companies pay for their name on a sports stadium, they use various proxies to tell whether their name recognition goes up, but by and large you just don’t know if it’s worth it.