Based on your reply you haven't fully considered context. Smokers don't care about themselves or else they wouldn't smoke. As demonstrated by the article, you can see proof that they also don't care for the environment. What makes you think people who intentionally pay to kill themselves and then throw the waste on the ground instead of trash will ever recycle?

Smoking is expensive, and people carry these in their pockets, and replace them within hours once they run dry.

If there were a deposit scheme of say five bucks a piece, I'd wager you'd see >80% return rates with every purchase.