The title is misleading. It says “dominating” however no sources or percentages are provided. And later in the article it only says “increasingly applying”, with just two examples.

I do have a friend (very popular drummer-YouTuber who makes covers, has millions of subs) who did get an O visa because he actually is a, kinda, celebrity, so I guess this is indeed happening occasionally. But nothing is being “dominated” here.

To be clear: TFA is a thinly veiled legal services advertisement ("submarine" in HN parlance), so "dominated" is being used as a hype-generation / reality distortion term.

That said, the reality of today is so-called influencers and OF sex workers are now becoming a relevant fraction of applicants compared to the past where they represented 0%. Is it possible fixating on the word "dominating" a bit overly pedantic?

There is already a lot going on here without pedantry.

I would also note that, even if the title is accurate, and (say) 90% of applications are from social media influencers, it doesn't even make a claim about how many are granted. It could be that countless influencers are applying... and being rejected.