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Forgeties79 3 hours ago

It lacks a lot more than flashy social media features - and given their biggest driver in the 2010’s was arguably YouTubers, they actually need more robust social media features. For starters, they just added voice isolation what? A year ago? That has been bog-standard for resolve and premiere for years now. The audio tools in general are still very subpar.

I used it professionally from 2011-2020 or so. Around 2020 the gaps in feature parity became wider and more apparent, it’s clearly not a priority anymore. Once I went to resolve I basically abandoned it. I use maybe every 6mo tops now for quick stuff for friends and family or to open an old project.

The one thing I will say is for speed cutting, it’s probably the best. And that’s no small thing! But that’s about it.

bombcar 3 hours ago | parent [-]

Based on revenue estimates, if Apple wanted to be competitive here, they could buy Blackmagic for a billion or so ...

qingcharles 2 hours ago | parent [-]

It's certainly interesting that Apple have been pushing Blackmagic's products. They practically rely on Blackmagic software for all their demos when they release some new bit of hardware. They totally conceded on the camera app, for instance.

steve1977 10 minutes ago | parent [-]

Also in their behind the scenes for their "Shot on iPhone" videos, usually they show Resolve, Premier or Media Composer, but rarely Final Cut.