That's not the point being made to you. The point is that most people in the "software engineering" space are applying known tools and techniques to problems that are not groundbreaking. Very few are doing theoretical computer science, algorithm design, or whatever you think it is that should be called "engineering."

So the TL;DR here is... If you're in the business of recreating wheels - then you're in luck! We've automated wheel recreation to an acceptable degree of those wheels being true.