I dont think so. They also triggered SEO race where businesses pump out same bland blogposts to optimize ranking. Content made by humans for those companies was the only viable way at that time, and now new synthetic method emerges - whatever generates revenue will win. AI reels and tiktoks get views, so why bother with human generated content after the training on models have been done? Sad but true.

That's a good point, we had sort of the precursor to this already and yea likely driven by google themselves. It seems that every time incentives are aligned purely for profit we end up with situations like this where they inevitably run a good thing straight into the ground.