> Hi, I'm Non-Zero-Sum James, your companion on this exploration of win-win games [...]

That sounds hopelessly naive.

In a zero-sum game, you just min-max and that's it. No hard feelings.

Non-zero-sum games is where you pre-emptively nuke your neighbour.

See also https://www.lesswrong.com/posts/tJQsxD34maYw2g5E4/thomas-c-s...