This post and these comments give me low confidence in our HN community. No one here seems to understand ad platforms.

Google is far from dead. It still has the majority of the world’s online ad revenue, with Microsoft coming in second, then Meta at a far third. People assume that TikTok and Insta _must_ have the most since they assume that’s what all of their friends use, but even though they’re growing, they’re still not there yet.

Video ads on YouTube and others have a lot of play also, and everyone thinks of the TV commercials played during the Super Bowl.

But Google is still f-ing everywhere.

It’s fine to call them dying, but are they really when they are best positioned for ads in AI? OpenAI or Anthropic don’t have the data about users that Google has. There’s a reason that Buffett invested in Alphabet recently.