I see. Not sure if TikTok is the best plattform then as you want a very local audience (but I never used TikTok, just watched family members do).

I rather would try to get an entry on google maps. Meaning when people browse the area, they see your thing. I certainly like to discover new stuff like this in new areas and some things I find are clearly there because of ads, but other got there by other ways. Making a entry by hand, publishing a picture there with further info ..