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My 2026 Open Social Web Predictions(timothychambers.net)
90 points by todsacerdoti 15 hours ago | 85 comments

https://www.timothychambers.net/2024/12/24/predictions-for-t...

mosura 8 hours ago | parent | next [-]

Slightly tangentially, I expect GitHub to seriously lose lustre as developer de facto social network, with codeberg and self hosted forgejo taking off, leading to a fediverse of instances.

That is likely to be a bigger trend than any shift in normie open social web stuff.

anentropic 8 hours ago | parent [-]

What would be driving that trend?

I dropped X and adopted BlueSky & Mastodon, but must admit I find a bit annoying when projects don't use GitHub... I need to set up a new account to interact with them, if I star the repo my stars end up spread across multiple services.

I guess the ideal end goal would be if GitHub federated too and then some of that stuff would work.

The appeal of ditching X was obvious but I can't see the same for GitHub at the moment.

brw 7 hours ago | parent | next [-]

On that note there's also https://tangled.org built on atproto which (kind of?) solves that. You have one identity (the same one for all atproto apps) which you use to interact with any tangled repository (including those on self-hosted servers).

With its support for self-hosted CI runners it could also be a good alternative for people looking to move now that GitHub has decided to charge for those.

jauntywundrkind 2 hours ago | parent [-]

I really like this atproto model so much.

Having one account/sovereign Personal Data Store that can hold many different kinds of data. Then having many different clients and services that are decoupled from the data, offering all kinds of experiences is just night and day better than everything else. For everyone.

You account works everywhere & that's awesome. You also have credible edit & can take your account to a different server without disruption, baked in: amazing win for sovereign computing & digital rights far better than (basically) anything.

People can make cool connected online services, without having to figure out how to host all the data! That's so powerful, so cool (and ActivityPub maybe can decouple someday, but we don't see it yet. The data store and the app go hand in hand, & you end up with an account for each service). It makes it wildly easy to build incredible connected services with fantastically little effort and costs.

That said, I did try to get some of my git repos on https://Tangled.org just today, and alas found that the actual git data needs a "knit" server to do that. And afaik there are are no knot servers I can just use. I'd never seen that complexity for a atproto app before! Usually with something like the book reading social app https://bookhive.buzz or the annotation service https://seams.so , just having your regular account is all the data & service you need. Tangled was a surprising contrast, but I hope to be online there sometime soon-ish!

pwdisswordfishy 5 hours ago | parent | prev | next [-]

> I find a bit annoying when projects don't use GitHub... I need to set up a new account to interact with them

The same is true in the other direction ("Ugh, this project is hosted on GitHub and I now need to set up an account"), with one major difference: compared to other sites which tend to just accept username + email + password for setup and username + password to log in, it's a huge PITA to set up a GitHub account in 2025 and to log in to an infrequently used account from a logged out state. GitHub won't let you get away with using it in such a simple way.

tcdent 8 hours ago | parent | prev [-]

Social movements don't need to be quantifiably better to take off.

When the relevant audience is bored enough to be open to something new, it only takes a few influential people to tip the scales.

People don't want to be truly revolutionary; that takes actual risk. They want the appearance of being revolutionary with minimal downside and social reassurance.

(w/r/t GitHub there's already enough buzz in the right circles and it will likely happen this year.)

jollymonATX 9 hours ago | parent | prev | next [-]

It's sad that even hitting these meteics will reault in little actual growth. Bluesky is devoid of shareable content. Threads is.... just go to threads and use it and I bet you come away feeling like its unusable like I did. Fediverse when I browse it is like venturing into a ghost town. EVER time I see a blog with a linked acct I check it out. Always they are devoid of interactions. Wordpress blogs have real comments (sometimes) with real interactions happening at a decent clip. Thats the real state of things. Numbers go up predictions like this make no sense to me for one big fat reason, where are the interactions? (I want it to work just ftr)

heavyset_go 8 hours ago | parent | next [-]

Hasn't been my experience with Lemmy and some closer knit communities on Mastodon. My interests are niche, though.

IMO if you were used to the smaller communities of the pre-social media internet, fediverse stuff feels familiar. You aren't going to get 256k upvotes like you will on Reddit, but you can have some interesting conversations.

conception 9 hours ago | parent | prev [-]

How does bluesky have no shareable content? My friends who twittered now all use BS. Haven’t noticed a change in “check this out”

jollymonATX 9 hours ago | parent [-]

Point to publically posted bs links or embeds please then. Not F2F shares. That's what I am talking about. X and FB have those in droves and they are a real growth driver.

lifeisstillgood 9 hours ago | parent | prev | next [-]

Social media compromises

- asymmetric social activity - standing in a crowd social activity - discovery - curated/accidental/mediated - directed presentation - advertising

I’m not too sure what Bluesky’s approach is but all the different approaches to federation and replacing Twitter fail to be as simple and intuitive as adding your mate to a WhatsApp group, nor as simple as “everyone is on Twitter”

Twitter will tend to revert to its mean (imagine a pub where suddenly the MAGA convention from next door comes in and starts ordering drinks - the pub will change it’s nature but plenty of the tables will just carry on.

You just don’t know which ones, till you sit down and listen to the conversation- a lot like real life.

I’m not convinced that any technological change will make a difference - whatsapp already solves the “invite people you know” problem, and that’s good enough for most of the world. The problem of “somewhere in the world Paul Dirac is chatting with Einstein, can I listen in” is solved with scientific publications, “can I join in” is unsolvable and I think a misunderstanding of what was once happening on Twitter back when people cared

pfraze 9 hours ago | parent | prev | next [-]

I think these are pretty good predictions, or at least line up with the goals we’re pursuing. I believe private data will land in atproto, hopefully by mid year. I also expect the tooling will improve a lot; the new Tap tool has made backfill and sync a lot easier, and the moderation tools are also going to improve a lot (the Osprey automod tool built with ROOST is great). That’s all pretty key for building applications.

Also quick prediction the Atmosphere conference in March should be a good time

saltysalt 9 hours ago | parent | prev | next [-]

I predict 2026 will see a mass return to self-hosted blogging (and the Linux desktop, natch).

itake 3 hours ago | parent | next [-]

Why? AI crawlers will kill your server and give no backlinks.

At this point, I'm writing for myself and not for any particular audience, b/c even if I'm discovered, I'd be discovered by AI.

jollymonATX 9 hours ago | parent | prev [-]

This is my hope as well, but fear of ai scrape is real among folks I have chatted with this about.

incompatible 5 hours ago | parent | next [-]

Fear of AI scrape? I'm just amused at the idea of my words ending up manipulating chatbots to rewrite stuff that I've written, force-feeding it in some distorted form to people silly enough to listen.

api 3 hours ago | parent | prev [-]

If you are putting something out for free for anyone to see and link and copy, why is LLM training on it a problem? How’s that different from someone archiving it in their RSS reader or it being archived by any number of archive sites?

If you don’t want to give it away openly, publish it as a book or an essay in a paid publication.

jollymonATX 2 hours ago | parent | next [-]

Its important to consider others perspectives, even if inaccurate. As it was expressed to me when I suggested "why not write a blog" to a relative who is into niche bug photos and collecting they didn't want to give their writing and especially photos to be trained on. They have valid points honestly and an accurate framing of what will happen, it will get injested eventually likely. I think they overestimate a tad their works importance overall but still they seemed to have a pretty accurate guage of likely outcomes. Let me flip the question, why should they not be able to choose "not for training uses" even if they put it up publically?

justinator 3 hours ago | parent | prev [-]

This is not an answer to your question, but one issue is that if you write about some niche sort of thing (as you do, on a self-hosted blog) that no one else is really writing about, the LLM will take it as a sole source on the topic and serve up its take almost word for word.

That's clearly plagiarism, but it's also interesting to me as there's really no way the user who's querying their fav. ai chatbot if the answer has truthiness.

I can see a few ways this could be abused.

nunobrito 12 hours ago | parent | prev | next [-]

The article is OK albeit unaware of what is happening on the NOSTR world so I'll take the liberty of making some predictions related to NOSTR:

1) Blossom grows even more and defacto replaces IPFS for decentralized file distribution

2) Open Social goes beyond text and decentralized video, docs, meetings, calendars become easily available with several implementations sharing a common NOSTR protocol underneath for accounts and communication, see https://iris.to/ as first example

3) True P2P social web is achieved. Forget about servers or clouds, each cellphone becomes its own data center and cellphones talk with other using P2P techniques

evbogue 10 hours ago | parent [-]

What strategy will Nostr use to achieve true P2P social?

nunobrito 9 hours ago | parent [-]

From what I see, WebRTC is the key to achieve direct P2P connections.

I'm involved at NOSTR project where beyond internet the connections can be made with bluetooth, LoRa, LAN (including Wi-Fi) and radio using walkie-talkies.

iamnothere an hour ago | parent [-]

This is great to hear. The part about Bluetooth/radio/LoRa sounds vaguely like Reticulum. I’ve always thought that the two projects could find alignment somewhere. Nostr with Reticulum style features, or even just Nostr over Reticulum, would be unstoppable.

DustinBrett 10 hours ago | parent | prev | next [-]

I still have yet to see a BlueSky link in the wild.

anentropic 8 hours ago | parent | next [-]

OTOH I feel a bit negative towards companies that stayed on X without at least also having either BlueSky or Mastodon

incompatible 5 hours ago | parent [-]

Staying on X is just bad, regardless of what else you do.

anonym29 5 hours ago | parent [-]

Because access to the internet is inequitably distributed throughout society, it is inherently problematic for any privileged class members (e.g. men, white people) to stay on the internet at all.

Kye 10 hours ago | parent | prev [-]

Check any sports subreddit. I also see them on Discord all the time.

https://old.reddit.com/domain/bsky.app/

DustinBrett 6 hours ago | parent | next [-]

Wow, it really is just sports it seems. I do not follow sports so maybe that explains my lack of seeing these links.

Kye 6 hours ago | parent [-]

Big events in sports and politics are what drive growth for most social networks. You can almost map every growth spike after the 2024 election to stuff happening in soccer, football, and baseball.

andrewinardeer 8 hours ago | parent | prev [-]

Probably because of the pile on a few months ago about "no X links in my subreddit" because Musk is allegedly a Nazi.

Kye 7 hours ago | parent [-]

Nope. It's been like this for much longer.

mjr00 5 hours ago | parent [-]

No, the poster you're replying to is 100% correct; after the Elon "nazi salute" incident, many/most of the sports subreddits banned links to X. Given the nature of sports subreddits, which are frequently just links to breaking news from journalists on social media, Bluesky is used as a mirror for X posts which are allowed to be linked in those subreddits. e.g. just pulling from the front page of your link, [0] and [1] are the same post. The Twitter one is the primary source (posted 25 minutes earlier, 10x the engagement).

[0] https://x.com/TomPelissero/status/2003827902388093289

[1] https://bsky.app/profile/tompelissero.bsky.social/post/3maqh...

tolerance 8 hours ago | parent | prev | next [-]

I suspect that Nostr is the protocol that provides people with the type of platform that people actually want when the wax technotic over the Web past and present. The issue is that it’s presented in a way that is apathetic with regard to the sociopolitical concerns of the people who are emotionally invested in the future of the ‘Open Social Web’.

You would think that people would be in a rush to build with a technology that appears to be simple to implement and holds communities directly responsible for their conduct and content.

Maybe I’m seeing things the wrong way.

rcarmo 9 hours ago | parent | prev | next [-]

My anecdotal experience is that I still have to dive into X to follow some people. I use mostly Mastodon, occasionally look into BlueSky, and pretty much stopped caring about Threads since Meta decided to treat the EU differently. I’d say the grand social experiment the post portrays just isn’t happening.

KellyCriterion 11 hours ago | parent | prev | next [-]

Does anybody know what happened to the great "Mary Meeker" (?) Web Internet Report, posted annually by her?

I loved her compilations.

bookofjoe 9 hours ago | parent [-]

https://www.mindset.ai/blogs/in-the-loop-ep19-mary-meeker-ai...

baggy_trough 12 hours ago | parent | prev | next [-]

> Bluesky will cross 60 million registered users in 2026. Growth will slow from 2024’s explosive pace but remain steady, driven by continued X dissatisfaction and improved features.

That would be a surprise since (active user) growth has been negative over recent months.

chrneu 12 hours ago | parent | next [-]

As far as I can tell, bluesky is pretty much on the way out. Nobody really uses it like they did twitter. it doesn't have the same vibe. it just feels forced. the science community might save it as a kind of summarizing service.

i think this might be a problem with many of the "replacement" services. That initial growth and boom was driven by the novelty and curiosity of the service. Now that twitter is seen as kind of played out it feels unnecessary to be on a clone of it. The draw is gone and most of the utility(alerts) have moved elsewhere.

i tried using bluesky and it just felt...lame? It wasn't really bluesky, just the fact I was on yet another social media service. A significant amount of folks on there are only on there because it isn't twitter. then they realize they don't need twitter which means they dont need bluesky.

bluesky feels like a bunch of high school kids who didnt get invites to the real prom so they made a different prom, but the different prom kinda sucks. "Yay, prom!" "Um..this isn't prom, this is different prom."

AJ007 11 hours ago | parent | next [-]

Mastodon has been better than I expected after the first Twitter exodus slowed down. Much less noise than X/Twitter. The protocol may turn out not to be scalable, but it's very much alive.

observationist 11 hours ago | parent [-]

It's like a compromise between forums and twitter, and there are some great smaller communities out there. When the curation and moderation are good, and the community has a solid purpose, you get gems - quite a few mastodon gems out there.

akho 11 hours ago | parent [-]

At this point, it isn't clear why federation is in there at all. The "forums, bit twitter" concept does produce nice places, but federation seems like a net negative for that.

riffraff 10 hours ago | parent | next [-]

Federation is good if you want to stay within a community but also have a chance to interact with others.

I.e. you mostly care about technology foo but occasion delve into epic poetry, and it's nice to interact with both footech.social and epicpoems.read. Also, being able to consume personal publishing (blogs!) from within the same app is quite nice.

owisd 10 hours ago | parent | prev | next [-]

The steelman for federation is that email survived the rise of the big platforms despite no-one owning email, so making other applications follow the email model means they too could be free from central ownership.

incompatible 5 hours ago | parent | prev [-]

You'd have to have a lot of trust that the one instance wouldn't get enshittified and end up as another X / Truth Social / BlueSky.

Different instances can also have different rules, different moderation and different federation.

Edit: and exist in different legal jurisdictions, and also be harder to ban or regulate.

observationist 11 hours ago | parent | prev | next [-]

Some of the worst of the pile-on, scolding, pearl clutching behaviors that made everyone very glad to see certain people leave other platforms make large swathes of bsky totally worthless. It's like a mashup of the worst parts of reddit and twitter.

There are a couple nooks and crannies that are worthwhile, but at scale it's not a good place. The vibe is "something went wrong" and "poor decisions have led me here" and not "warm, welcoming, vibrant, innovative community of wonderful people."

romellem 9 hours ago | parent | prev | next [-]

The experience you describe has been completely different from mine. I’m not a big poster, but I use Bluesky daily for:

- Sports

- Law

- Authors

- Comedy

- Video Games

- Programming news

- Other general news

Really feels like you are projecting a bit.

jasonlotito 10 hours ago | parent | prev [-]

> As far as I can tell, bluesky is pretty much on the way out.

Maybe in your niche, but it's absolutely filled with lots of great people, and the posts are on topic and fun to read. Perhaps the issue isn't Bluesky, but you. There are still great posts there, but if you weren't reading that stuff to begin with, maybe this is a good thing that you aren't using it anymore.

ctoth 10 hours ago | parent [-]

> There are still great posts there, but if you weren't reading that stuff to begin with, maybe this is a good thing that you aren't using it anymore.

There's something beautiful about a defense of a community that is also a perfect exemplar of that community. Bit fractal, init?

p2detar 9 hours ago | parent | next [-]

I personally find it less toxic than Xitter and that’s good. Less drama, lots of politics - which is probably normal at the moment but kind of annoying. Certain bubbles like gamedev are big. I think bsky is here to stay.

jollymonATX 9 hours ago | parent | prev [-]

Spot on observation. The very class of interaction indeed.

cebert 12 hours ago | parent | prev | next [-]

What’s unfortunate to me is both Bluesky and X have become dominated by political posts. I don’t have any interest in that and just want to keep up with interesting tech updates.

dutchCourage 8 hours ago | parent [-]

I use Bluesky to keep up with software development news. The ability to default to my "following" feed is a big plus. I mostly see software related stuff and the stream of posts is slow enough that I reduced my time spent on the app.

rapnie 10 hours ago | parent | prev | next [-]

Launching in early 2026, Eurosky Social [0] is coming.

> The next era of social media: built and run in Europe, ruled by our laws.

> Eurosky is building a European alternative to Big Tech social media and web services that is focused on innovation, user choice and open standards. Eurosky develops foundational software and services that enable entrepreneurs and startups to launch their products faster, cheaper and ready to scale.

[0] https://www.eurosky.social

emaro 9 hours ago | parent [-]

Thanks for the link. Seems like they want to be a European identity (and maybe more) provider for the AT protocol.

> We’re launching @eurosky.social, a European identity that works across the entire open social web. Get access to any app built in the AT Protocol, including Bluesky, Flashes, Tangled, and many more. Hosted in Europe, governed in Europe. [Launching January 2026]

I applaud the effort, but participating in the Fediverse I take issue with the fact that they seem to equal AT with "the entire open web". That's just BS if true.

rapnie 9 hours ago | parent [-]

Looks like they are ready to scoop up a bunch of EU grant money, perhaps at fediverse's cost. Esp. since it looks (not sure) that an AI company is behind the initiative: https://themodalfoundation.org/

j45 12 hours ago | parent | prev | next [-]

Steady might be just fine if a higher majority of those users are writers and publishers and not just consumers.

pessimizer 7 hours ago | parent | prev [-]

Yes, it's weird to be predicting the future when you can't predict the past. It's been negative over the entire year; the only growth it ever had was between Trump's election and inauguration: https://bsky.jazco.dev/stats

In recent months, however, I've been surprised to see that it has stabilized somewhat. There might just be this core group of people who are there for good. That would normally indicate staying power for me, except for the fact that they took VC and spent money on the thing, and they want growth. Normal people are repulsed by Bluesky. They're also repulsed by Twitter, but at least interesting stuff happens there.

sMarsIntruder 9 hours ago | parent | prev | next [-]

As others here below have noticed, there is no match between actual data and predictions made by the authors.

Which is definitely strange, and we should ask: why?

krapp 9 hours ago | parent [-]

Because people tend to predict the future they wish would happen, not what the data says would be most likely.

The same thing happens with every HN predictions thread.

Kye 10 hours ago | parent | prev | next [-]

>> "At least one fully independent ATProto stack — PDS, Relay, and AppView operating without dependency on Bluesky PBC infrastructure — will achieve viability in 2026, meaning it has paying customers or sustainable funding. This will be the year ATProto proves (or fails to prove) it can exist beyond Bluesky-the-company."

Isn't Blacksky already there? I haven't kept up, but I thought the last big banning blowup led to prioritizing finishing the AppView.

brw 7 hours ago | parent [-]

Blacksky's AppView did get a mention in his 2025 predictions review[1], but perhaps it's not exactly considered "self-sustainable" yet? I haven't kept up with it in a while either so I'm also not sure on whether it is or isn't.

[1] https://www.timothychambers.net/2025/12/20/my-open-social-we... (at the very bottom)

jimmydoe 12 hours ago | parent | prev | next [-]

social network, and to some degree open internet, is a millennial thing, it will die out as millennials get older.

culi 11 hours ago | parent | next [-]

A poll of gen alpha (aged 12-15) from 2024 asked about job aspirations:

  YouTuber (32%)
  TikTok creator (21%)
  Doctor/nurse (20%)
  Mobile app/video game developer (19%)
  Entrepreneur (17%)
  Artist (16%)
  Sports athlete (15%)
  Professional online streamer (15%)
  Musician (14%)
  Teacher (14%)
flipbrad 11 hours ago | parent | next [-]

Something so grim should be accompanied by its citation, just so we can check it's not a windup

culi 11 hours ago | parent | next [-]

I didn't wanna cite the Fortune article I got it from because it cited research from a group called "Whop" that didn't have the full data available. But here's the article I read

https://fortune.com/article/gen-alpha-dream-careers-youtuber...

EDIT: now that I'm looking more into it, I think this YouGov poll was the original source https://today.yougov.com/technology/articles/39997-influence...

I do vaguely recall a more serious study showing a vast majority of kids thinking "influencer" was a viable career path and a very large portion beleiving it was the only viable career path for them. It also found that these percentages were higher in boys than in girls. That's the study I was trying to find but failed and found this instead

xnorswap 11 hours ago | parent | prev [-]

two decades ago it would have been:

  1. Movie Star / Actor
  2. TV Star / entertainer
Youtube / tiktok are just the equivalent for that age in this day & age.
Zetaphor 9 hours ago | parent | next [-]

One interesting difference is influencer is plausible for a significantly larger population of youth than their legacy equivalents ever were

culi 11 hours ago | parent | prev [-]

This is probably true and I would be really interested to see a longer-running study with a consistent methodology taking this on

ctoth 8 hours ago | parent [-]

Consider a prompt like this to a Deep Research agent if you are interested:

How have youth career aspirations toward entertainment/fame-oriented careers changed over time (1960s-present), and does the rise of "influencer" represent a genuine shift or category substitution?

\"Specific sub-questions\":

1. What longitudinal or repeated cross-sectional surveys have asked children/teens about career aspirations with consistent methodology?

2. What were the historical rates for "actor/entertainer/movie star" type responses in surveys from 1970-2000?

3. How do current "influencer/YouTuber" rates compare when aggregated with traditional entertainment categories?

4. Are there international comparison studies showing different rates by country?

5. Is there evidence for changing perceived accessibility of fame careers (kids thinking it's actually achievable vs. fantasy)?

\"Priority sources\": Academic journals (Journal of Career Development, Journal of Vocational Behavior), Gallup historical archives, Pew Research, YouGov archives, OECD education reports, Harris polls historical data.

\"Methodological notes\": Flag when studies use different age ranges, different question framings (open-ended vs. multiple choice), and whether "entertainment" categories were offered or emerged organically.

I ran this for you and got some really interesting results[0] (TLDR: Young people have traded the stability of the "Company Man" for the autonomy of the "Personal Brand" in response to a labor market that no longer guarantees security.

[0]: https://gemini.google.com/share/3652b7910d8b

senorrib 11 hours ago | parent | prev | next [-]

I’d argue those aren’t really because of the social aspects of Youtube or TikTok.

api 3 hours ago | parent | prev [-]

If you asked similar age groups this question in the 1990s you’d get stuff like rock star, actor/actress, and pro athlete.

Young kids usually have career aspirations that mirror what’s popular in their media world. It means little.

ronbenton 11 hours ago | parent | prev | next [-]

Anecdata—as one of the oldest millennials, I have seen a very steep drop off in social network usage amongst my peers. Too much IRL family stuff.

jollymonATX 9 hours ago | parent [-]

We are a major sized user cohort and using social platforms is just not worth the energy is my feeping also. Granted not family tradeoff in ky case, just I don't have free time to waste.

chipheat 11 hours ago | parent | prev | next [-]

Why? At least currently I don't feel this way about them.

riffic 10 hours ago | parent | prev | next [-]

A "social network" is a concept that goes far beyond computing and the internet

fogzen 12 hours ago | parent | prev [-]

I tend to agree — but is there any data on this?

riffic 11 hours ago | parent | prev | next [-]

can't reveal too much too soon but someone out there is quietly trying to make "At least one major national government or major city will launch an official presence on BOTH Bluesky AND the ActivityPub Fediverse in 2026" happen.

tolerance 8 hours ago | parent [-]

Norman Cantani?

mnls 11 hours ago | parent | prev | next [-]

Bluesky? Fediverse? Really?

abhinavb05 11 hours ago | parent | prev | next [-]

Sponsored by bluesky

andypiper 11 hours ago | parent | next [-]

I know the author, and do not believe that this is a true statement.

pfraze 9 hours ago | parent | prev [-]

Nope not us!

amannm 11 hours ago | parent | prev | next [-]

please put more work into AI generated content

antonkar 12 hours ago | parent | prev [-]

X or Bsky will likely evolve/become replaced by the social network where every tweet is an instant poll, here's a mockup I found:

https://x.com/MaskedMelonUsk/status/1987338574606356901?s=20