MBAs do love their neural nets. As a data scientist you have to figure out what game you’re playing: is it the accuracy game or the marketing game? Back when I was a data scientist, I got far better results from “traditional” models than NN, and I was able to run off dozens of models some weeks to get a lot of exposure across the org. Combined with defensible accuracy, this was a winning combination for me. Sometimes you just have to give people what they want, and sometimes that’s cool modeling and a big compute spend rather than good results.