Isn’t this a thing for all providers? YouTube definitely spies on what you look at and Netflix knows as well. Or is this just because a TV actually doesn’t provide the content, just the view? And is there’s a difference if you have a streaming device like Roku?

Content providers knowing when I watch their content is not concerning to me. They're on the other side of a transaction with me; they have as much a right to store the details of the transaction as I do. Even Blockbuster had that information.

What's concerning is when third parties start snooping on transactions that they are not involved in.