It’s still early. The model for AI that will seem as if it was inevitable in 10 years is likely something we haven’t seen yet. There are a ton of chatbots and they are all in the App Store. Apple brings nothing to the table by doing another chatbot, and their users can still use all of them. I don’t see why everyone seems to harp on that so much.

Where Apple can do something useful is using AI to integrate solutions to real world stuff throughout the OS. These features are rarely flashy, but they become an indispensable part of people’s daily workflow.

Current LLMs also seem to have a much higher tolerance for hallucinations than Apple does. I’d rather wait for something good and reliable than have them rush out a copy-cat chatbot that lies to me. People are much more forgiving with OpenAI than they’d be with Apple.