"Most companies are efficiency-obsessed."

But what most of them do is not to be more efficient but to be shown to be more efficient. The main reason they are so obsessed with AI is because they want to send the signal that they are pursuing to be more efficient, whether they succeed or not.

Peter Drucker popularized the phrase "Efficiency is doing things right; effectiveness is doing the right things."

Being a credibly efficient at doing the wrong things, turns out to be a massive issue inside of most companies. What's interesting is I do think that AI gives opportunity to be massively more effective because if you have the right LLM, that's trained right, you can explore a variety of scenarios much faster than what you can do by yourself. However, we hear very little about this as a central thrust of how to utilize AI into the work space.