>Remember phones and all of this other cool technology we have didn't exist.

I don't think phones and PCs compete against each other, though. A phone can act like a general computer, but a PC can't act like a phone.

>Today there are many phones to choose from.

We had Linux, mac, BSD and a few other OS's back in the day as well. If we're saying Windows is 95% of PCs back then, I don't think it's controversial saying Apple and Android are 95% of phones. Especially in a day and age where phones are now needed to act as verification for work and school and chat communications are expected to be snappy (so it's not like I can just opt out and go back to dumb phones).

>locked-down stores are what the market prefers.

That's why anti-trust isn't left to "what the market prefers".

Yes, society will always waiver towards idyllic destruction if left ubchecked. People generally "like" monopolies. People yearn for that society on WALL-E where they do minimum work and get maximum dopamine. It's a quirk genes that benefitted us 1000 years ago that haven't adjusted to modern realities.

Governments and non-monopoly businesses alike hate it, though. Don't want to put all your eggs in one basket. Don't want to have a single businessman hold the country hostage later and shift to a plutocracy as they abuse your citizens who work.

That's why it's best to stop it much earlier and not when the company becomes a trillionaire. But now is the 2nd best time.