It's a tough area, honestly, and will be until public charging is better. You need a bigger battery to get the range that people need (want?) to be able to reach the next charging station. Realistically, though, most people don't really venture far from home but they don't like the idea that they can't venture far from home without finding a place to charge.

EV charging availability has drastically improved over the last few years, so maybe there is hope for smaller EVs.