> No blockchain could prevent that type of lie.

Indeed

> What a blockchain could enable is honest transparency.

Wat?

> An attempt to pass off a lie as truth would be much more damaging to a company's reputation than would be just not addressing an issue.

Do you perhaps live in reality? When was the last time "reputation" of a company was in any way shape or form damaged by any lies?

> I would agree that as a regulatory measure, this would not solve any problem. But as a self-imposed measure, it builds consumer trust.

Indeed, it solves no problems except imaginary ones from the land of fairy tales.