Yea, what I mean by "people who make decisions" is everybody involved: studios, distributors, rights holders, and the maze of middlemen who have inserted themselves into the business: If all of them decided that more money could be made, if not for those pesky licenses, the "licensing problems" would immediately disappear.

And if any of them decide they are better served by the current arrangement, the licensing problems remain.

You seem to be making incredibly banal observations.