My guess is you are right for some properties that WB owns outright, but legacy IP that has rights shared, especially pre-streaming rights will still have a lot of barriers/untangling to do.

I think Netflix is the most well run media company today by a mile, but also on the spectrum of quality/art -vs- straight money/tech domination they fall into the latter category, and they are the among the least friendly to creators as far as contract/rights.

We will see.

Netflix is a terrible media company. They don't invest in their library and are happy to cancel shows without concluding them screwing the creators and the fans. They canceled a show within the same month it released!

If a show does somehow get more than one season they can also be painfully slow. Stranger things took a 9 years to drop just 5 seasons. The Witcher was 6 years for just 4 seasons.

In their books (e.g. "No Rules Rules" Netflix seems extremely attractive to creators because they pay top dollar, as a general policy, and have the internal decision-making processes that support making bold bets on art without committees that push "safer" creative choices.

Totally fair. The rights around a lot of media is a giant mess. Is why songs used on some movies are not the same as the ones that were used in theaters. And is just baffling for people from the outside to consider.

Netflix really struggles to make quality content. If we could somehow divorce the studios from the platforms, that would be ideal. But that ship sailed a long time ago.