I mean... there's a ton of movies worth the effort. Just take a look into the big festivals every year: Cannes, Venice, Berlin... Many amazing movies.

For many of the families I know it's less about the quality of movies than the cost and effort of going to the movies.

Going to the movies costs an extra hour for the round-trip to the theater, ~$40 for adult tickets, ~$60 for the kids (2h babysitter or movie tickets), ~$20 for concessions. Whereas watching at home on our 75" TV with homemade popcorn costs a tiny fraction of that, even including electricity and popcorn kernels and the amortized cost of the TV.

As nice as it can be to see a good movie in a theater, it's typically not so much better than watching at home that it's worth an extra hour and more than a hundred dollars.