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dcchambers 2 hours ago

I am fully expecting a 20%+ price bump on new mac hardware next year.

Eric_WVGG 2 hours ago | parent [-]

Not me. It’s wildly unusual for Apple to raise their prices on basically anything… in fact I'm not sure if its ever happened. *

It’s been pointed out by others that price is part of Apple's marketing strategy. You can see that in the trash can Mac Pro, which logically should have gotten cheaper over the ridiculous six years it was on sale with near-unchanged specs. But the marketing message was, "we're selling a $3000 computer."

Those fat margins leave them with a nice buffer. Competing products will get more expensive; Apple's will sit still and look even better by comparison.

We are fortunate that Apple picked last year to make 16gb the new floor, though! And I don't think we're going to see base SSDs get any more generous for a very, very long time.

* okay I do remember that Macbook Airs could be had for $999 for a few years, that disappeared for a while, then came back