the entire organisation has been built over the last 25 years to produce GPUs

turning a giant lumbering ship around is not easy

For sure, I did not mean to imply they could do it quickly or easily, but I have to assume that internally at Nvidia there's already work happening to figure out "can we make chips that are better for AI and cheaper/easier to make than GPUs?"

	▲	coredog64 2 hours ago \| parent [-]
		Isn't that a bit like Kodak knowing that digital cameras were a thing but not wanting to jeopardize their film business?