It feels like the article’s point about the “mush” of modern internet trends maps surprisingly well to the IT world. We see the same dynamic with tech stacks: rapid micro-trends, constant novelty, and a tendency to adopt tools because they’re circulating in the feed rather than because they solve a real problem.

I think it’s not catastrophic, most of this churn is harmless — but it does create noise. The challenge is simply recognizing when a trend is signal vs. when it’s just another iteration of the cycle. A bit more intentionality in how we pick technologies would already go a long way.