It kinda makes sense if you talk to people who is "in the game". I know some people who do trend-chasing with their own friends, and find it fun. Not my thing, but who am I to judge some harmless consumeristic fun?

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transcriptase 4 hours ago | parent [-]

What is trend-chasing? I genuinely have no idea… is it getting onto something early and hoping it catches on so you were early? How could one even do that in an age where everything is being manipulated by algos and bot farms to make it appear that way?

	▲	tokioyoyo 4 hours ago \| parent [-]
		Kinda. It's like like an in-group status signaling that "i discovered this before it became popular". As mentioned above, some sort of being a "hipster", but with fast-changing trends. To my understanding, it's done less consciously. Think of "oh, there's a new restaurant in town, we should check it out" idea, and people standing in a line waiting to be one of the first "to taste it".