Traditional epigenetics is very different than heritable epigenetics.

Epigenetics is most definitely a factor in humans.

Heritable epigenetics is a different story. There is some early evidence suggesting that transgenerational epigenetic effects appear in humans, but it's very early. Some of the first claimed discoveries of transgenerational epigenetic inheritance in humans turned out to be mistakes by researchers. A lot of the theories about human transgenerational epigenetic inheritance revolve around exposure to famines and food crises, which is unfortunately complicated by the way food crises shape dietary behaviors and eating habits which are also passed down via tradition (not genetically).

The difficult part is that journalists often use "epigenetics" to refer to heritable epigenetics, and a lot of commenters make the same mistake.

Right, I'm not pushing back on you, just sticking up for the idea of paying attention to epigenetic factors in this broader question of innateness.