Mostly depends on which features are most important for you. I'm a SWE, so using their Assistant for Web RAG nearly exclusively for work-related stuff and for most of my personal queries. I'm rarely using multi-modal content, mostly sticking to text. They support many providers and new notable models are typically rolled out only a few days after release which is always great to test out. I have a standalone subscription for coding agent LLM. If above aligns - might be a good choice.