Well yeah, the GPDR was great in theory and a huge win for privacy advocates until it did jack shit in practice. It turned out to have zero teeth and everyone just found ways to keep business as usual while 'complying' with the law.

I think it's ridiculous to say GDPR did "jack shit". I now have the ability to withdraw consent for tracking/marketing cookies on every major companies website I visit. An option that was near non-existent before GDPR.