Very valid. In the beginning all this was driven by developers. Then it was LinkedIn-ified and suddenly we had to deal with agile coaches. Essentially people with no tech qualifications play with developers as guineapigs without understanding the why.

Same is true for UX and DevOps, just create a bunch of positions based on some blog post, and congratulate your self on a job well done. Screwing over the developer (engineers) as usual. Even though they actually might be interested in those jobs.

This is the main problem with big tech informing industry decisions, they win because they make sure they understand what all of this means. For all other companies this just creates a mess and your mentioned frustration.