> fading popularity

You made that up, or you checked stats?

A quick Google says that Facebook is still growing at about 5% and that Meta revenue is up a lot.

Facebook MAU is down from 3.65 B to 3.06 B in the last year

	▲	robocat 2 days ago \| parent [-]
		Yet I just found an article that said that MAU was 3.065 in 2023 and 2024 and 3.07 in 2025 (i.e. MAU is flat not decreasing). Did you drop a zero? AFAIK there is no consensus that Facebook usage is declining - however that narritive gets told by people. Of course, it might depend on which country you look at.