There are many scenarios in which cloud providers (especially AWS) make sense.

Ideally, your company has technical experts who can do quite a lot of things non-cloud, so you can make informed decisions about near-term costs, complexity, vendor lock-in, execution speed, etc.

I'm especially a fan of cloud providers for early startups, which tend to be high on velocity, and low on workers. And the free credits programs often solve the early problem of being low on dollars.