| ▲ | Libidinalecon 3 days ago | |
Paradox of Choice is a book by Barry Schwartz. It is not the same at all as analysis paralysis. It is a much more pernicious idea. Barry gives the example of salad dressing. If you have the choice between 100 salad dressings, no matter what you pick you will like the salad dressing less than if you only had 3 choices because with a 100 you can't know how much better the others ones might be. It would be quite rational to suspect there is another that you would like more so you aren't going to be as happy with the choice you made relative to having less choice. That is the paradox. | ||