True. But then again they own the consumer side.

If Meta hadn’t invested in AI recommendations a while back they would have lost against TikTok big time.

windexh8er 4 days ago | parent | next [-]

As the Facebook generation dies out, so does Facebook. I just don't see it. Meta will have to continue to buy competition and hope that the ad market stays a racket forever. The only reason Meta is still relevant is advertising, just the same as Google. Eventually enough people will realize it for what it's worth: anti-competitive enshittification in order to preserve multi-billion dollar companies that have products and services that suck so bad you'd have a hard time paying people to use if they were startups today.

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patapong 3 days ago | parent | next [-]

While facebook does seem to decline somewhat in use in my younger friendcircle, Instragram and Whatsapp seem to be larger than ever.

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robkop 4 days ago | parent | prev | next [-]

Being skeptical of all the numbers I see - it still seems instagram is on roughly even footing with TikTok for upcoming generations.

I don’t doubt they may destroy their own product (like google search) but I do think it’s going to take a long long time

	▲	bn-l 3 days ago \| parent [-]
		And now threads which apparently is quietly growing

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matthewdgreen 4 days ago | parent | prev | next [-]

Maybe the plan is to buy up all the companies that currently pay them for ads?

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solumunus 3 days ago | parent | prev [-]

Very vibes based take.

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hagbarth 2 days ago | parent | prev [-]

I agree with that. It's a bet they have to make. They are just in a worse position to make it than some of the other companies.